Select the Course Number to get further detail on the course. Select Schedule Type to find available sections of the course as well as section specific prerequisites. Prerequisites listed in the catalog descriptions are recommended and may not be the same as registration prerequisites in PipelineMT. Use the Look Up Classes link for a grid display of important course information as well as prerequisites and memo notes about the section. |
MKT 3900 - Social Media Marketing |
Prerequisites: MKT 3820; admission into the College of Business; junior standing. Discover how to leverage the power of social media to impact an organization at various levels. Focuses on crafting quality content to execute a successful marketing strategy. Gain real-world experience in identifying an audience, content development, increasing user engagement, follower acquisition, social media advertising, influencer marketing, social media analytics, and measuring the return on investment (ROI).
3.000 Credit hours Levels: Undergraduate Schedule Types: Lecture Marketing Department Course Attributes: College of Business Course Fee, Credit from 4-Year College, Upper-Division Work |