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Information Select the Course Number to get further detail on the course. Select Schedule Type to find available sections of the course as well as section specific prerequisites. Prerequisites listed in the catalog descriptions are recommended and may not be the same as registration prerequisites in PipelineMT. Use the Look Up Classes link for a grid display of important course information as well as prerequisites and memo notes about the section.

MKT 4510 - International Marketing
Prerequisite: MKT 3820 and admission to the Jones College of Business; junior standing. Helps students understand and assess global market opportunities, development of market strategies in the international marketplace, and techniques of entering the international market. Examines cultural, social, economic, political, legal, and geographic elements. Particular focus on the role of the marketing mix elements in an international application.
3.000 Credit hours

Levels: Undergraduate
Schedule Types: Lecture

Marketing Department

Course Attributes:
MT Engage, College of Business Course Fee, Credit from 4-Year College, Upper-Division Work

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