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| MKT 3820 - Principles of Marketing |
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Prerequisite: Junior standing. Survey of the functions, processes, and institutions involved in the distribution of consumer and industrial goods and services. Decision making in marketing management introduced.
3.000 Credit hours Levels: Undergraduate Schedule Types: Lecture Marketing Department Course Attributes: College of Business Course Fee, Credit from 4-Year College, Upper-Division Work Restrictions: Must be enrolled in one of the following Classifications: Senior Junior |
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