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MKT 3930 - Marketing Research
Prerequisites: MKT 3820; BIA 2610 or MATH 1530 or permission of instructor; junior standing and admission into the College of Business. Modern research methods and their application in gathering information for marketing decisions. Special emphasis given to the implementation of marketing surveys and qualitative research techniques.
3.000 Credit hours

Levels: Undergraduate
Schedule Types: Lecture

Marketing Department

Course Attributes:
MT Engage, College of Business Course Fee, Credit from 4-Year College, Upper-Division Work

Restrictions:
Must be enrolled in one of the following Programs:     
      BBA -Business Administration
      BBA -Marketing - Prof Selling
      BBA -Marketing
      BBA -Marketing - Digital Mkt
      BBA -Business Innovation&Entr
      BBA -Entrepreneurship
Must be enrolled in one of the following Classifications:     
      Senior
      Junior

Prerequisites:
for MKT 3930

General Requirements:
CBUS Y
May not be taken concurrently.  )
or
CBUM Y
May not be taken concurrently.  )
and
Course or Test: MKT 3820
Minimum Grade of D-
May not be taken concurrently.  )
or
MKVL Y
May not be taken concurrently.  )
and
Course or Test: BIA 2610
Minimum Grade of D-
May not be taken concurrently.  )
or
Course or Test: QM 2610
Minimum Grade of D-
May not be taken concurrently.  )
or
Course or Test: MATH 1530
Minimum Grade of D-
May not be taken concurrently. )


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Release: 8.7.2.4